Recently, SABO, a prominent fashion and design firm headquartered in Australia, has fallen victim to a significant data breach affecting over 3.5 million customer records. The leak was uncovered by cybersecurity expert Jeremiah Fowler, who identified a misconfigured database containing 292 GB of sensitive customer data left insecure and unprotected by passwords. The findings were disseminated by vpnMentor and publicized through HackRead.com.
The compromised data encompasses nearly 3,587,960 records, revealing personally identifiable information (PII) such as customer names, email addresses, physical addresses, phone numbers, and comprehensive order details for both retail and commercial clients. Documents such as invoices, packing slips, and return forms dating from 2015 to June 27, 2025, were also included, affecting a wide range of SABO’s customer base.
Samples from the breached database, as presented by Fowler, illustrate detailed invoices with specific order timestamps and product information. This extensive exposure poses significant risks to those affected, raising concerns about the potential for abuse of this sensitive information.
Risk to Customers
It remains unclear whether SABO directly managed the database or if it was overseen by a third-party service provider. The duration of the exposure and whether any unauthorized parties accessed the data is also yet to be determined. Nonetheless, the implications of this breach are troubling for the impacted individuals. The unencrypted nature of the disclosed information increases the likelihood of targeted cyberattacks.
Criminals may use this information to craft sophisticated phishing emails, leveraging real order data to deceive individuals into providing additional sensitive information or financial details. These deceptive communications can be particularly challenging for recipients to distinguish from legitimate messages, as highlighted by Fowler in a related blog post.
Beyond phishing, the exposed data can facilitate other forms of social engineering attacks, where adversaries manipulate individuals into disclosing confidential information. This breach also presents a significant threat of financial fraud, as malicious actors could utilize the stolen PII to orchestrate unauthorized transactions or attempt account takeovers.
Protecting Yourself
Although the compromised database has been secured following Fowler’s responsible disclosure to SABO, the incident underscores the critical importance of data encryption. Businesses and individuals should always verify the sender’s email address and ensure that it matches the official domain before engaging with any communication. Unsolicited requests for personal or financial information should be met with skepticism, and it is advisable to utilize official communication channels—such as directly visiting a company’s website—to validate any dubious requests.
Overall, this breach serves as a stark reminder of the vulnerabilities present in data management practices and the continuing need for robust cybersecurity measures. The exposure has highlighted potential tactics and techniques that could align with those outlined in the MITRE ATT&CK framework, such as initial access and social engineering, emphasizing the need for vigilance among business owners as they navigate the complexities of cybersecurity.